LAS VEGAS–(BUSINESS WIRE) – AE Studios, the content development, storytelling and production services division of Allied Esports, a global esports entertainment company and subsidiary of Allied Esports Entertainment, Inc. (NASDAQ: AESE), will be livestreaming the UNO Championship Series Invitational Tournament will be presented live on November 11th by Mobil 1 from the HyperX Esports Arena Las Vegas.
Viewers from around the world will be able to watch live on the UN’s TikTok channel from 6:00 p.m. PST as selected finalists compete for a grand prize of US $ 50,000 and the honor of being crowned first official UN world champion.
Hosted by UN fanatic and pro gamer and streamer Tyler “Ninja” Blevins, the event is sure to be packed with fun, including:
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On-stream performances by some of the UN’s biggest fans;
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A top-class UN game with a head-to-head exhibition;
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A winner-take-all grand final game where eight players battle it out for the title of first-ever UN World Champion and receive US $ 50,000.
“With digital-first, live, interactive content for gaming and entertainment, AE Studios would never miss the opportunity to produce a prestigious event like the UN World Championships,” said Jud Hannigan, CEO of Allied Esports. “UNO is truly a generation game and we are thrilled to be working with Mattel to bring family members and friends of all ages together for a unique experience on TikTok.”
“The 50th anniversary of the UN was just wild. We launched new products, fostered new partnerships and created new experiences to bring fans from all over the world together, and the coronation of the first official UN world champion on November 11th. is a perfect highlight, ”said Ray Adler, Global Head of Mattel Games. “Seeing thousands of our passionate fans from around the world come together in their love for the UN is a testament to the power of this simple and universal game that transcends languages and cultures.”
Earlier this summer, nearly 2 million fans took part in the UNO Championship Series and competed in over 28 million games on the UNO! ™ mobile app for the chance to win a seat in the UNO Championship Series Invitational Tournament.
This commemorative year celebrated the UN’s last five decades with a long list of collaborations in the arts and fashion worlds that make it easy for UN fans everywhere to celebrate their love of play in style.
For more information about the UN Championship Series Invitational Tournament and to learn more about the UN’s 50th Anniversary Celebrations, visit the UN website and follow @UNO on Instagram and Facebook and @realUNOgame on Twitter for more updates.
About Allied Esports
Recognized as one of the world’s most innovative companies by Fast Company, Allied Esports International, Inc. is at the forefront of esports entertainment with global features, live events and production services that highlight creators, competition and content.
Allied Esports owns and operates the HyperX Esports Arena Las Vegas, the world’s best-known esports facility and the company’s global flagship, as well as Allied Esports Trucks, the first mobile game arenas with 18 wheels. Members of the Allied Esports Property Network, the world’s first esports venue affiliate program, span North America, Europe, China and Australia, including the internationally acclaimed Melbourne Fortress.
Allied Esports produces competitive community and professional esports and gaming events, including popular proprietary tournament brands Frags, Knockdown, Saturday Night Speedway, and the Legend Series; original co-branding programs like the Simon Cup; and custom tournaments like Trovo Titans.
AE Studios, the original content development and production division of Allied Esports, is a leader in storytelling about competition from live streaming productions in a variety of industries. With studios in Las Vegas and Hamburg, Germany, AE Studios has created and executed original and white label productions for top brands in the fields of sports, entertainment, technology, pop culture and gaming.
For more information on Allied Esports, visit AlliedEsports.gg and follow @AlliedEsports. Allied Esports International, Inc. is a subsidiary of Allied Esports Entertainment, Inc.
Via Allied Esports Entertainment
Allied Esports Entertainment (NASDAQ: AESE) is a global esports entertainment company committed to delivering transformative live experiences, cross-platform content and interactive services to audiences worldwide. Further information can be found at alliedesports.gg.
About Mattel
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that playfully inspire, entertain and develop children. We engage consumers through our portfolio of iconic brands including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other popular intellectual property rights that we own or license in partnership with global entertainment companies. Our offering includes film and television content, games, music and live events. We operate in 35 locations and our products are available in more than 150 countries in partnership with the world’s leading retail and e-commerce companies. Since its inception in 1945, Mattel has prided itself on being a trusted partner, enabling children to discover the wonders of childhood and reach their full potential.
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