LAS VEGAS, September 15, 2021 / PRNewswire / – MJ Unpacked, the first CPG cannabis trade event designed to both drive trade and integrate access to capital, today announced Christie Hefner, Dan Aykroyd, and Jim Belushi on MJ Unpacked’s keynote Las Vegas Conference.
MJ unpacked
MJ unpacked
“We are very happy to have Ms. Hefner, Mr. Aykroyd and Mr. Belushi on our stage, who convey their know-how and experience in building iconic brands – they embody them!” called Kim Hunt, Co-Founder and Chief Marketing Officer at MJ Unpacked. “As we prepare for a national and more traditional CPG market, cannabis brands looking to get prominent will benefit from their incredible experience. Each of our speakers is an all-star, and each session covers the specific needs of brands and retailers in the world Place today. “
MJ Unpacked premieres October 21-22 in Las Vegas 9 a.m. – 5 p.m., at the South Seas Convention Center at the Mandalay Bay Resort & Casino. The unique event puts passionate cannabis retailers and THC-CPG brands and investors in the spotlight, offering unprecedented and much-needed opportunities for networking and collaboration.
“This is a very exciting moment for the cannabis industry as it is evolving through the momentum of legalization, the trending focus on health and wellness, and the growing appreciation for the power of brands,” said Hefner. “This conference is a unique opportunity for business leaders to share ideas and build relationships.”
Christie Hefner is a strategic advisor to Belushi’s Farm and director of Fyllo. She was chairman and chief executive officer of Playboy Enterprises for twenty years, making her the longest-serving female CEO of a publicly traded company. Christie is widely credited with repositioning the company from its traditional domestic magazine business to a global, multimedia and branded company. She used the Playboy brand name to grow $ 1 billion Company with 80% of sales to women. Christie was named to Fortune’s list of the world’s most powerful women.
Christie is accompanied by Dan Aykroyd, Founder of the award-winning Crystal Head Vodka and Jim Belushi, owner of Belushi’s Farm, home of the cannabis lines of the Blues Brothers and Captain Jack (“The Smell of SNL”). Both celebs star in the acclaimed GROWING BELUSHI series on The Discovery Channel. The address takes the form of a fireside chat in which executives discuss iconic brands, global platforms and brand authenticity.
Other conference programs include How Independent Retailers Can Compete in a Land of Giants, Make a Positive Impact in Your Community, Success Strategies for Attracting and Retaining Loyal Customers, The Future of Cannabis Use, and more alongside industry leaders Steve DeAngelo (Founder, Last Prisoner Project, Harborside), Javanese bundle (Operating Partner, Overton Capital), Katrina Yolen (Chief Marketing Officer, Acreage Holdings), Seun Adedeji (Chief Executive Officer, Elev8), Jennifer Drake (Co-Chief Operating Officer, Ayr Wellness), Sally Vander Veer (Co-Founder and CEO, Medicine Man), Rabbi James Kahn (Managing Director, Liberty Cannabis Cares, Holistic Industries), Jake Bullock (Co-Founder and CEO, CANN) and other notable leaders. A full list of conference programs can be found at: https://mjunpacked.com/conference
MJ Unpacked functions
❖ 100+ THC CPG brands and hot products
❖ Twelve conference sessions addressing retail and branding issues and panel discussions between industry leaders
❖ Investor pitches for companies looking for capital
❖ Exclusive mixers for brands and dealers
❖ The Blues Brothers Live Concert feat. The Sacred Hearts and Las Vegas musical icon Jerry Lopez, in aid of the Last Prisoner Project
Participants are free to learn from other professionals, explore opportunities for expansion, and prepare to compete in a national market.
Register now for MJ Unpacked
Participation in MJ Unpacked is exclusive to cannabis retail and brand executives with the title manager and above and accredited investors. A limited number of exhibition space is available for subsidiary companies. MJ Unpacked is free for retailers (licensees and their management teams).
To register for MJ Unpacked and for a participating list of brands, dealers and investors, please visit: https://mjunpackedregister.com
- Free for dealers
- $ 249.00 (by 30. September) All Inclusive Advanced Registration for brand executives and accredited investors
About MJ Unpacked
All it takes is a spark. premiere October 21 & 22. In 2021, MJ Unpacked is the first cannabis event of its kind to focus on passionate cannabis retailers and THC-CPG brands, offering unique opportunities to network, collaborate and gain access to capital. In a reinvented format, executives can learn from colleagues, explore expansion opportunities, and prepare to compete in a national market. MJ Unpacked is produced by Jage Media, Inc. Further information is available at: https://mjunpacked.com.
About Jage Media
Founded by George hunt, past President of MJBizDaily / MJBizCon and CEO of Dope Media, and Kim Hunt, former EVP & CMO of World Tea Media, launched Jage Media in early 2020 with an experienced team of cannabis investors including: BDSA; CanopyBoulder; Keneh Ventures; Panther Opportunity Fund; and veterans of the cannabis industry Jay and Diane Czarkowski, Co-founder of Canna Advisors, through their Trailhead fund. The company stands ready to fill the critical void where brands and retailers come together to drive the future of the industry, enter the next level of market growth, and achieve real ROI and goals. https://www.jagemedia.com
Media contact:
Zoe Wilder
[email protected]
310-972-0197
SOURCE MJ Unpacked
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