Irvine, California., September 1, 2021 / PRNewswire / – Karma Automotive and the Las Vegas Raiders announced today that Karma has been named “Official Luxury Vehicle of the Las Vegas Raiders and Allegiant Stadium”.
“As one of the most prestigious franchises not only in professional football, but worldwide, the Raiders and the Allegiant Stadium are an ideal partner for Karma,” said Karma Automotive CEO Dr. Lance Zhou. “The loyalty and dedication of the team’s die-hard fans is a reminder of the excitement we receive from karma enthusiasts.”
Karma will sponsor a variety of consumer-centric experiences and events aimed at the Raiders’ loyal fans, giving them the opportunity to enjoy and interact with Karma like never before.
“We welcome Karma Automotive as the ‘Official Luxury Vehicle of the Las Vegas Raiders and Allegiant Stadium’ and are excited to introduce their products for Raider Nation,” said Raiders President, Dan Ventrelle.
Karma’s Director of Marketing and Partnerships, Troy Beetz added, “The Raiders’ connection with their ardent fan base and commitment to excellence and Karma’s passion for an emotional driving experience make this relationship a perfect match. We look forward to sharing the Karma experience with them and the rest of the patrons . ” Attend other events at Allegiant Stadium all year round. “
In addition to Karma’s presence at Allegiant Stadium and event sponsorship opportunities, the luxury electric vehicle maker will set up the Karma Auto Lounge next to the Owner’s Suite at the club level. Karma will also be posting signage throughout the Allegiant stadium and sponsoring a parking lot that will include charging points for Karma branded electric vehicles. Karma will also incorporate digital signage in Allegiant Stadium and outside in the huge marquee overlooking the Las Vegas Strip and Interstate 15.
The relationship includes the Karma brand with the Raiders’ digital, print, online and broadcast channels, access to a luxury suite, club seating and will integrate Raiders alumni appearances.
ABOUT KARMA AUTOMOTIVE
Karma Automotive, founded in 2014, is a southern California based manufacturer of luxury electric vehicles. Headquarters in Irvine, California with a production facility in Moreno valley, Karma sells vehicles through its dealer network in North America, Europe, South America and the middle East.
Opened in 2017, Karma’s innovation and customization center offers world-class engineering, design, customization and manufacturing services, as well as electrification platforms.
Karma’s flagship Revero® GT, the Green Car Journal 2020 Luxury Green Car of the Year ™, is an electric vehicle powered by two electric motors that embodies Karma’s goal of delivering leading-edge technology with a luxurious experience. In 2021, Karma announced the GS-6 series, which includes both a production hybrid electric vehicle with extended range and their first all-electric vehicle. Every Karma vehicle is manufactured with incomparable individual care and craftsmanship.
For more information, please visit www.karmaautomotive.com or www.karmanewsroom.com.
ABOUT ALLEGIANT STADIUM
Located next to the world famous Las Vegas Strip, Allegiant Stadium is a global event destination highlighted by the arrival of the NFL’s legendary Raiders in 2020. The Allegiant Stadium, named “Best Venue” at the World Football Summit Industry Awards 2020, is ideally located for both visitors and locals, completely closed and air-conditioned with a capacity of 65,000 people. The technologically advanced stadium will host world-class entertainment such as concerts and sporting events such as the Pac-12 Championship Game and the Las Vegas Bowl, and serves as the home of UNLV football. The stadium project is intended to have an economic benefit of $ 620 million annually and creates 6,000 permanent jobs in South Nevada. For more information on Allegiant Stadium, please visit https://www.allegiantstadium.com/.
ABOUT THE LAS VEGAS RAIDER
The Raiders began playing in the American Football League in 1960 and are in their 62nd year of professional football, including the last 52 years as a member of the National Football League. In seven memorable decades, the Raiders won an AFL championship, three NFL championships, and four American Football Conference championships; participated in five Super Bowls; played 14 championship games; won or tied for 17 division titles; reached the playoffs in 22 seasons; played in 44 postseason games; and finished 37 seasons at .500 or better. With their appearance in Super Bowl XXXVII, the Raiders became the first NFL team to play Super Bowls in four different decades. Additionally, the Raiders pride themselves on contributing to community engagement, youth initiatives, multicultural awareness and global reach. The Raiders played in Oakland from its foundation to 1982 relocated to The angel In 1983 it moved back to Oakland in 1995 and made Las Vegas his home in 2020. The Raiders base training and operations in Henderson and play home games at Allegiant Stadium, a fully enclosed, state-of-the-art facility with a capacity of 65,000 and located next to the world famous Las Vegas Strip. The Raiders maintain a global presence and communicate with the global Raider Nation through the team’s official website and social media channels. For more information, please visit www.raiders.com or follow @raiders on Twitter and Instagram.
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SOURCE Karma Automotive
