Jeff Zuckerman, CEO of Main Street Events, follows in his father’s footsteps, whose legacy in the apparel industry dates back to the 1970s. ILOE Studios — Las Vegas will be built on the same concierge-like service that is a family-run business trademark. | Photo from Main Street Events
Entry in the February trade fair program, family-run Events in the main street recently announced receipt of. at ILOE Studios – Las Vegas in 2022. Takes place in parallel Women’s fashion in Nevada In the Caesars Forum conference center, the Las Vegas edition of ILOE Studios runs February 14-17. Jeff Zuckerman, Chief Executive Officer of Main Street Events noted that Main Street Events has been developing the concept since 2019 and will focus on creating connections between buyers and more modern fashion brands that foster creativity, enable collaborations and empower that community in the apparel market . .
“We have wanted to get into the Las Vegas market for some time and had the opportunity to get hold of space in the brand new center there and host it together with the WWIN show,” said Zuckerman, who also owns the Leona Lee Brand. “We really worked to position ourselves in the market, to make our contacts and to make sure that we have the really good sense of community that we are working towards at our fair.”
Building on a brand founded by Zuckerman’s father Al, who has been in the clothing business since the 1970s, Main Street Events kicked off the ILOE Studios concept in 2013 with a Chicago edition of the show. When the events maker suspended its 2020 and 2021 Chicago editions due to the COVID-19 pandemic, it also looked at how to branch out once the industry was ready for a return to local events. The result of that brainstorming was the launch of a biannual event in Las Vegas to be held during the traditional February and August apparel exhibition calendar and a return to their original show with ILOE Studios — Chicago Return March 27-29.
“My father was the founder of Main Street Events,” said Zuckerman. “He started with three of his competitors on the manufacturing side. Slowly but surely we have expanded the business and now it is my turn to take the helm. My dad is still there, he’s still in the relationship, he hasn’t left the company at all – he’s evolved into what we call the Chief Relationship Officer, and he makes sure it has that white glove at the end of the year -Service gives day to make sure everyone has the voice to call and take care of. “
While ILOE Studios – Las Vegas is a family affair, the Zuckermans have the feeling that the people they know from the industry are part of their family unit. Main Street Events added a group of industry veterans to its family to bolster the ILOE Studios show brand.
“We just got Ann Cleary, our vice president of fashion development. She had worked at Sting at Informed for the past few years and with Business magazines. She got on board and really helps create and curate a great brand and retail store experience – and helps us build that, ”explained Zuckerman. “We have a family company and a family feeling and this close sense of community that we want to prioritize, but we bring some strong hits into play that can also make a good impression on the market.”
By working with WWIN, ILOE Studios — Las Vegas are trying to create a crossover atmosphere. There will be a single registration giving access to ILOE Studios – Las Vegas, WWIN and their launch of DECORATE, a special accessory section of the show. The combination of experience in the production of a trade fair that is geared towards luxury with the desire to create an upscale atmosphere is a recipe for success.
“This commitment enables us to create a show that delivers a profitable return on investment and creates new partnerships between our exhibitors and buyers,” said Cleary. “Our entire team is here to work with you to ensure your success as we all move forward to make an additional investment in the future of the larger fashion community.”
For its ILOE Studios – Las Vegas show, Main Street Events will serve shoppers with connectivity, as well as amenities such as a retail concierge, free lunch, cocktail hour, and coffee networking sessions. In building a community, ILOE Studios — Las Vegas is also promoting its international retail community, which includes representatives from Italy, Greece and Germany.
“Most importantly, this experienced team is working to create something that works, is impactful, is convenient, and very service-minded in terms of the way we interact with our attendees at the show – both buyers and buyers with brands, ”explained Zuckerman. “That is the key. Ultimately, we are here to make the deal experience exceptional. “
