MIAMI, September 30, 2021 / PRNewswire / – Grupo Phoenix, a Tekniplex consumer goods company and one of the fastest growing, most innovative, and most sustainable rigid packaging companies in the Americas, has worked with the Miami-based startup Mytaverse to open its new virtual showroom and innovation lab at Pack Expo Las Vegas 2021.
With the Grupo Phoenix stand physically at the Las Vegas show, CEO and co-founder of Mytaverse Kenneth Landau introduces the platform and introduces visitors to the fully immersive, three-dimensional Mytaverse experience.
“We are very grateful to Grupo Phoenix. They gave us a remarkable opportunity to create this experience for them. With all the topics related to travel over the past two years, the creation of the virtual showroom and innovation laboratory fits perfectly with the Grupo Phoenix ethos – innovation combined with strong customer service, “explains Landau.
It’s true that Expos and trade fairs are slowly coming back, but hybrid reality alternatives, similar to those that Mytaverse created for Grupo Phoenix at Pack Expo, are more critical than ever for many companies in the new normal after COVID . Effective service and satisfaction of customer needs can be achieved in a number of ways through the use of “virtual showrooms” such as that of Grupo Phoenix.
The Grupo Phoenix Virtual Showroom, Innovation Lab and Auditorium were created by the Mytaverse team using technologies such as Epics Unreal Engine 4, PureWeb Pixel Streaming and AWS Cloud Computing to ensure a fully agile and scalable experience. Mytaverse’s hardware-agnostic approach enables users to get in from anywhere using just a browser on their PC or Mac, without the need for bulky and expensive VR glasses or other accessories.
“We always think outside the box, and this is not just limited to the packaging. It is important to be at the forefront of technology to be an innovation leader. Our team and customers loved the immersive experience of our Mytaverse. “explained Carlos Tapias, United States of America Country Manager Grupo Phoenix at Tekni-Plex, Inc.
With the 24/7 and always open business approach, supported by the existence of the three-dimensional digital showroom, Mytaverse Grupo Phoenix can help maintain its strategic advantage by not only ensuring the satisfaction of existing customers; but also for increasing sales.
As the demand for more hybrid and mixed reality platforms increases, the collaboration between Grupo Phoenix and Mytaverse will serve as the perfect demonstration of where the future can lead us.
ABOUT THE MYTAVERSE
Founded in 2020, GathR Virtual Studios, Inc. created Mytaverse to meet the demand for hybrid and augmented reality meetings and workspaces. As a fully immersive platform with Epic Games Unreal Engine 4 and PurWeb pixel streaming, Mytaverse offers dynamic experiences for business, job simulations, education and more. The hardware-independent approach enables users to access from anywhere just using a browser on their PC or Mac. Next up is the mobile version, which further boosts engagement from anywhere, anytime.
Contact:
Brian Kean
3053360548
320183@email4pr.com
View original content to download multimedia: https://www.prnewswire.com/news-releases/mytaverse-powers-grupo-phoenix-virtual-showroom-at-pack-expo-las-vegas-301388919.html
SOURCE Mytaverse
